Programming Coffee

The Rantings of an Over-Caffeinated Web Developer

Attention Web Developers…The Money Is Not Where You Think It Is.

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by kposey on the July 5th, 2006

Ok, lets get some assumptions out of the way. From what I’ve read, and experienced, only 60% of the time you spend ends up being billable. If your percentage is different, adjust things accordingly…but realize the point is still the same.

So you are charging $25/hr, $50/hr, $75/hr, $100/hr, or lucky enough to be able to charge more, you will notice that your income is purely based on how many billable hours you can work. At $50/hr, if you are lucky enough to have 24 billable hours per week (based on a 40hr week, and lets assume you want a 2-week vacation every year), your annual income will only amount to $60k. Want to make $20k more per year? Well, that will cost you 3 more hours of work every day (which will only add 8 more billable hours based on our assumptions).

Most of you probably aren’t fine with a $60k income, because lets face it, depending on your type of incorporation, your income will probably be comperable to $54k after paying company-related taxes. To jump up $20k per year, you have to work more hours…or raise your rates to roughly $67/hr. How will that affect your current client base? How will that affect your ability to attract new clients? If it won’t affect anything, and you are content with your income, then you probably won’t find much value in my solution.

What is my solution? Residual Income.

Not just any residual income though, you want the kind that isn’t directly proportional to the time spent to accrue it. You would probably agree that $2k/week in residual income would be nice, especially if you ony had to put in a couple hours of work to keep things rolling. What does it take to generate $2k/week in residual income?

An idea that you can sell.

It doesn’t need to be the best idea, the most unique idea, or even a good idea. It just needs to be something that you can sell. Some people sell information, some people sell their perspective on how to get things done, and some people sell access to a service. You will notice that my examples aren’t 1-man companies…but that shouldn’t affect your ability to create your own idea to sell.

So what does it take to make $2k per week? A $50 product that can be sold 40 times per week. A $25/month service that can have 20 new customers per week. And the neat thing is that you don’t have to do this with just 1 product, or 1 piece of information. You can mix and match to your heart’s content. You need to increase your income? Just add more streams of revenue, and sit back.

Google’s Ultimate April Fool’s Joke

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by kposey on the April 20th, 2006

If you haven’t heard about or noticed the latest Google PR update, let me fill you in a little. During the last PR update, many young sites with very few inbound links received very respectable PageRank. I’m not talking about a PR2-PR3 here, I mean more like a frikkin PR4-PR6. Other sites have noticed that their interior pages have a higher PageRank than their homepage, which I will admit is possible, but definately not by the order that is being seen. Some of the sites have a home page with a PR2, and interior pages with a PR4-PR5 and have fewer (and less prominent) inbound links than the home page.

My take on all this? I think 1 of 2 things are happining.

  1. Google is playing a big April Fool’s joke on us. Yeah, it’s all fake. Perhaps this new PageRank is just a facade that’s being shown to the public, while the real PageRank is still being used in the algorithms. I guess if May rolls around, and so is the inflated PageRank, then perhaps my second option is more viable…
  2. Google is trying to curb link purchases based on PageRank. They are tired of everyone scamming the system to alter the search results, and have decided to throw a curveball. Now, people everywhere will be paying for inflated PageRank, that probably isn’t even being used in the algorithm.

Any other idea’s?

Talk, Talk, Talk…Thats All You Ever Do

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by kposey on the April 7th, 2006

So I hear you have a great idea. You claim that it will revolutionize your industry. You admit that your approach is unique. You boast that it will make you and your team rich. You gloat in the featureset that you will be offering your users.

So frikkin what. Your idea means nothing.

You haven’t taken a single step towards reaching your goal. You haven’t done any market research. You aren’t willing to make the time or spend the money necessary to see your idea become a reality. You have accomplished nothing.

Why haven’t you done anything?

Too busy with other work? Not willing to risk anything? Are you lazy? Are you scared?

Get off your butt and do something! Make the time, spend the money, take a risk, be the best…or shut up!

The key to making your idea a success is not the uniqueness of your idea (though that helps), its not the efficiency of your idea (though that helps), its not the revolutionary qualities of your idea (though that helps), its the implementation of your idea. Actually taking your idea and doing everything within your power to make it a success.

I’ll be the first to admit, I’m scared. My idea isn’t revolutionary, it isn’t all that unique, and it won’t make me insanely rich. I’m just afraid of it being successful. I’m afraid of the unknown. I came to this realization the other day after talking to my wife about one of my “wouldn’t that be cool” ideas, and it really irritated me. I plan on facing my fears here in the near future.

What’s your excuse?

Google Deletes Their Own Blog

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by kposey on the March 30th, 2006

Thats just funny. Read More Here

Company Sues Google for low Search Rankings

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by kposey on the March 20th, 2006

In an article pointed out by Seth Godin, a company, Kinderstart, is suing the search giant because their search rankings dropped for no apparant reason. The drop in search rankings caused a huge drop in revenue, since they can’t charge as much for advertising if they aren’t bringing in the traffic.

What’s wrong with these people? Why can’t they stop acting like little kids and suck it up. If they wanted a consistent source of revenue, then they probably shouldn’t have built their revenue model on an inconsisten, uncontrollable source such as search traffic.

Can WordPress Comment Spam be Stopped?

Posted in Random, WordPress
by kposey on the March 15th, 2006

I’ve been pretty lucky so far. Up until recently, I’ve averaged a couple spam comments per week on my blog. For some reason or another, things have changed and now I receive several per day. What happened? I’m not too sure. It happened roughly the same time I started blogging more frequently. Along with the traffic increase, the comment spam also increased. So how do I stop comment spam? Easy, right? Just install a wordpress plugin that handles comment spam protection. But wait, that’s a long frikkin list! Which one is the best? What do other bloggers recommend?

I have yet to figure out what the real value is in comment spam. Most Wordpress blogs use the rel=nofollow tag, which will prevent any search engine from following links in the comments, and any pagerank from being distributed. Are comment spambots created for the sole purpose of frustration? Or is it really a secret plot of the pharmaceutical companies to increase brand awareness by any means necessary?

I want My Money back from Google

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by kposey on the March 9th, 2006

Google unofficially announced that anyone using their AdWords program that has suffered from click-fraud, since the start of their program, will be eligible for reimbursement for those clicks. I don’t know the details of the original case that spawned this proposed settlement, but it sounds like the settlement is beneficial for those who have suffered from click-fraud, and comforting for those of us who have not. And since the reimbursement is in the form of future credit in Google’s AdWords program, Google has a chance to redeem themselves to those advertisers.

So if I were to click on one of my own ads (whether it be due to my distrust of their software, or testing my own tracking software), would those clicks be eligible for reimbursement? And if so, I want my money back! (Google, if you are reading this, I’ll settle for a $25 Starbucks card)

Unknown Blogger Review

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by kposey on the March 8th, 2006

There are probably millions of blogs out there that I have never read, and thousands that I would probably enjoy reading. It’s a shame that I don’t have the resources to find all of them, or the time to read them (if I could find all of them). When I read John Scott’s $10k Blog Challenge, I figured it would be a good opportunity for me to take the plunge and seek out many of these undiscovered blogs…and if I won the contest doing it, that would be the icing on the cake.

Here is how I will be approaching this task:

  • First of all, I have to actually enjoy reading the blogs. I think that good blogs should be rewarded, and bad blogs shouldn’t.
  • The blog has to focus more on content than on advertising. If the site has more Google ads and banner ads than it has content, then I’m not interested.
  • The blog cannot be in Technorati’s Top 100. I’m looking for the lesser known bloggers of the world. I’m also going to try and stay away from blogs that belong to blog networks, but its not a deal-breaker.

I will be searching for blogs on my own, but if you have a blog, or know of a good blog that fits my above requirements, put the blog’s name and url in the comments below.

A New Credit Repair Manual to Help Me Buy a House

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by kposey on the February 24th, 2006

The company I work for just released a brand spankin new Credit Repair Manual called Improve Your Credit Scores-Improve Your Lifestyle. It’s a complete guide to how to improve your credit scores so that you can save money on large purchases, and afford some of the more luxurious things in life.

I was not a part of the crew who produced this manual, but I have been involved in other aspects of the project, and I can vouch that there is definately some good information in there, especially if you are considering buying a home, a new car, or any other large purchase. And trust me, the information is valid even if you already have good credit scores (I’ve used a lot of the information to boost my credit close to 30 points!). The book, priced at $147, could save you tens of thousands in interest… That’s what I call a solid investment.

So click on the banner above, go buy your manual, and let me know how it works out for you!

What Happened?

Posted in Random
by kposey on the February 10th, 2006

So if you haven’t noticed already, I’m pretty much on a hiatus right now to work on other projects. Between my database crashing and losing several month’s of postings, a hectic work schedule, and a complete lack of creativity to write, I’m going to sit back a little and just relax.
Ok, so I won’t be relaxing all that much. I do have big plans for this site, as well as my other site paniris.com, but both of them are in dire need of an overhaul, and I haven’t had the time to do that. Unfortunately for me, I put my projects below other people’s projects. It’s like I spend both my time and creativity on other things, and have nothing left for myself.
So keep checking back in, as I will still be posting here on occasion, and maybe one day I’ll surprise you with a new site, and tons of fresh new content.
And keep your eyes open for my new project: DogPeddle.com - Pet Classifieds






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